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Help build a world-leading supplier of high purity proteins for stem cell science and regenerative medicine

Qkine is a Cambridge, UK-based manufacturer of high purity, animal-free growth factors, cytokines and other complex proteins. We combine proprietary production processes with protein engineering technology to tackle fundamental biological and scale-up challenges for the fast-growing stem cell, organoid, regenerative medicine and cultured meat sectors.

A spin-out from Cambridge University founded in 2016, we have already attracted a loyal customer following from both leading biotechnology companies and world-class academic institutions.

Commercial

Digital Marketing Lead

Location: Newmarket Road, Cambridge, UK or remote with monthly attendance at HQ
Full-time (or at least 4 days per week)
Onsite, hybrid or remote working is available. Please note, remote working will require regular presence in our office each month.

This is an exciting opportunity to join our marketing team to lead the development and implementation of our digital marketing strategy and automation and to build and manage a new digital team. You will use existing marketing automation technologies and identify new technologies to support the commercial objectives. You will work with scientific colleagues to create and tailor technical communications.

You will plan and develop digital marketing omnichannel strategies, in conjunction with the overarching marketing strategy, targeted at specific scientific audiences in industry and academia, the primary geographic focus is the US and Europe. You will be responsible for developing and deploying automated marketing campaigns, primarily focused on web, LinkedIn and email marketing, ensuring optimisation, monitoring campaign performance, and continuously iterating our approach to improve digital marketing strategies. You will be interested in new digital technologies and always looking for ways to improve efficiencies or processes by testing, implementing, or creating custom tools.

Main responsibilities will include:

  • Work with the CEO and Commercial Director to develop a digital strategy that drives the business’s strategic goals and to provide professional insight across all stages of the customer journey and integrate automated customer profiling and lead generation.
  • Lead email marketing automation and improve the conversion rate from prospects into leads using Spotler marketing automation, working with specialist partners where required.
  • Lead our use of relevant social media platforms (primarily LinkedIn and X) and optimise our content for these platforms.
  • Work with colleagues to assess all other digital channels, such as social media and web insights, to deploy further connectivity, profiling, and automation.
  • Conduct analysis of digital campaigns and report results and recommendations to the leadership team.
  • Guide colleagues on the testing methods available and, based on the data, how to choose which outcome will be in the customer’s best interest.
  • Manage the digital marketing budget, ensuring effective and efficient use of resources.
  • Collaborate and ensure alignment with sales, technical and operational colleagues.
  • Understand GDPR and PECR regulations and their application in email marketing compliance. Ensure all activities are compliant and fully documented.
  • Ensure customer focus and commercial outcomes are at the heart of all campaign activity – and positively challenging where appropriate.
  • Interact with the wider marketing team to plan, deliver integrated marketing activity and share learnings.
  • Use data management skills to assist in segmentation, reporting and optimisation.
  • Evaluate emerging technologies.
  • Provide thought leadership and perspective for adoption where appropriate.

Skills and experiences that will help you in the role:

  • Advanced experience working with and testing marketing automation systems such as Spotler, Marketo, Hubspot, Pardot or similar.
  • Experience working with a major CRM system such as Zoho, Salesforce or Dynamics, and how to integrate the CRM with a marketing automation platform.
  • Significant experience in B2B email marketing, including creation of workflows with continuous testing and optimization, to ensure prospects move through the sales journey to leads, conversion and repeat orders.
  • Extensive awareness of SEO, SEM, PPC and cross-platform engagement and communication
  • In-depth understanding of digital customer acquisition, re-engagement, and retention strategies.
  • Proficiency and excellent data management skills to assist in segmentation and reporting. You will be data-driven with proven experience in analysing metrics and course-correcting if required.
  • High-level understanding of automating and connecting other digital marketing channels such as social media and web insights.
  • Inquisitive nature to drive continuous improvement within the digital marketing team and beyond.
  • Great team attitude where you are happy to implement as well as develop.
  • Interest or understanding in programming, technical website UX and social media would be advantageous but not essential.
  • Experience of leading a team is highly advantageous.

We believe in nurturing our team, empowering individuals, and working flexibly. We do this while exceeding the expectations of our customers and collaborators by focusing on delivering the best service, scientific insight, and product quality.

In addition to competitive salaries, we also offer an attractive employee share option scheme, enhanced pension, enhanced maternity cover, life assurance, and private medical cover.

How to apply:
Please send a two-page CV and a one-page covering letter explaining why you are a great fit for the role and would like to join our team. Please send as a single PDF file to recruitment@qkine.com

Laboratory

No active vacancies

While we have no active vacancies to join our laboratory team at present, we are always on the lookout for talent here at Qkine. If you would like to be considered for future roles when they become available, you can still send your CV to us now by emailing recruitment@qkine.com.

Operations

No active vacancies

While we have no active vacancies to join our operations team at present, we are always on the lookout for talent here at Qkine. If you would like to be considered for future roles when they become available, you can still send your CV to us now by emailing recruitment@qkine.com.

Qkine is committed to supporting and promoting equality and diversity whilst creating an inclusive, supportive and flexible working environment.